 This week’s Weekly Planning Hack gets to you think about how you can make things more visual. Visuals are processed by the brain faster. What’s important about this? Visuals can help to:
Consider these ideas:
Enjoy being creative! Jennifer Jennifer Britton - Potentials Realized
Author of PlanDoTrack (2019), Coaching Business Builder (2018), Effective Virtual Conversations (2017) and From One to Many: Best Practices for Team and Group Coaching (2013). Pick up a copy of any of her books at Amazon Book Jennifer for a coaching session to explore productivity, teamwork and business issues. Contact her by phone at (416)996-8326 Follow the #90DaysPlanDoTrack series on Instagram
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  Week 50 Focus — Experimentation Focus Question: Where might experiments in your work or business support you? Description In the three books I have published since 2017, I make reference to the need for experimentation in today’s VUCA – Volatile, Uncertain, Complex and Ambiguous – world. Given that things are changing so quickly, trying things out to see how, and if, they work can be an important part of the business process. It may be the things we are not sure of, that give us the greatest impact. Part of experimentation means that are we willing to try something out, and another part of experimentation is tracking our results. In my business, one of the longest experiments I have undertaking is my writing at the Teams365 blog. Born on January 1st, 2014, the blog was an experiment to initially see how I could enhance the readership and visibility of my work and brand. What initially was going to be a one-year experiment in posting blog posts has grown into a six-year experiment (2014-2019) and an important part of my creative process. My regular writing under the Teams365 banner has become an important part of content creation for my client programs, and an important vehicle for me to find and magnify my voice in the areas of leadership, teamwork, remote work and virtual conversations. It’s become a really important repository as well for my work and intellectual property. After six years of blogging, I would say that this has been a success. Website visits have moved from 80 page reads a week to more than 10, 000 a week. What experiments have you undertaking? What ones do you want to plan for the new year? Activity Think about your key goals right now. What are the things which could benefit from more experimentation? What is your hypothesis, or what do you think is going to happen? What do you want to track so that you know your experiments are working? What are the short-term metrics? Long-term? Connection to the Workbook and Planner Consider using one of the Monthly Daily Trackers to track the results of your experiments. Download a one-page copy of this week's 52 Weeks of Plan, Do and Track here. Best wishes, Jennifer Read and download the initial weeks of the 52 weeks of Plan, Do and Track  Jennifer Britton - Potentials Realized
Author of PlanDoTrack (2019), Coaching Business Builder (2018), Effective Virtual Conversations (2017) and From One to Many: Best Practices for Team and Group Coaching (2013). Pick up a copy of any of her books at Amazon Book Jennifer for a coaching session to explore productivity, teamwork and business issues. Contact her by phone at (416)996-8326 Check out the new 19 Productivity Tips on-demand program. Explore this video based program at your own pace, and join Jennifer for bi-weekly calls as part of your course. Follow the #90DaysPlanDoTrack series on Instagram  The weekly planning hacks are geared to get you into immediate action. The tagline for PlanDoTrack, and Coaching Business Builder is “Daily Steps + Consistent Action = Momentum”. Things are easier to get done when in process. Think about how much energy it takes to get things going. Part of this approach is to plan first. To take bigger tasks and break them down into manageable parts. For example, let’s say as a business owner you want to write a book. Planning can be key to success with a project like this.
While “pumping out the first draft” may sound overwhelming, remember, you’ve got items in your MindMap and/or outline to start writing from. As we know in writing, it’s often through the process that the words come! As you consider current projects you want to undertake, what does PLANNING first mean for you? What can it look like? Best, Jennifer Jennifer Britton - Potentials Realized
Author of PlanDoTrack (2019), Coaching Business Builder (2018), Effective Virtual Conversations (2017) and From One to Many: Best Practices for Team and Group Coaching (2013). Pick up a copy of any of her books at Amazon Book Jennifer for a coaching session to explore productivity, teamwork and business issues. Contact her by phone at (416)996-8326 Check out the new 19 Productivity Tips on-demand program. Explore this video based program at your own pace, and join Jennifer for bi-weekly calls as part of your course. Follow the #90DaysPlanDoTrack series on Instagram   Week 35 Focus – Presentations 101 Focus Question: What is important to communicate in your next presentation? How do you want to capture people’s attention? Description As a solopreneur, it's likely that you'll be giving presentations to a wide variety of audiences from webinars, to lunch and learns, to speaking at conferences. Section 3 goes into many different ways you can be thinking about creating content and positioning presentation. Fear of public speaking is usually listed as a Top 10 fear of adults. So how can we prepare to give a WOW presentation? As a starting point, take 5 minutes to brainstorm. Make a list of everything you could possibly talk about. What are the topics that your clients or customers would really appreciate? As someone who's been involved in presentation skills training for almost 2 decades, here are a couple of key things to keep in mind:
Research/Story One of the biggest pitfalls you can experience as a presenter is that no one wants to participate. Tips to get participation happening:
Activity Consider an upcoming presentation:
Connection to the Workbook and Planner Refer to Section 3 of the Coaching Business Builder and the section specific to presentations. Take a look at the textbox on presentations which you will find on page 77 of the Coaching Business Builder. Download a one-page copy of this week's 52 Weeks of Plan, Do and Track here. Best wishes, Jennifer Read and download the initial weeks of the 52 weeks of Plan, Do and Track  Jennifer Britton - Potentials Realized
Author of PlanDoTrack (2019), Coaching Business Builder (2018), Effective Virtual Conversations (2017) and From One to Many: Best Practices for Team and Group Coaching (2013). Pick up a copy of any of her books at Amazon Book Jennifer for a coaching session to explore productivity, teamwork and business issues. Contact her by phone at (416)996-8326 Check out the new 19 Productivity Tips on-demand program. Explore this video based program at your own pace, and join Jennifer for bi-weekly calls as part of your course. Follow the #90DaysPlanDoTrack series on Instagram  Scattered throughout some of the 28 different planning tools of PlanDoTrack and the Coaching Business builder is the question “what will wild success look like?”. I love asking this question to people I am coaching as it gets us to think about WHAT IS POSSIBLE, often without a lot of censure. There are several ways to reword this question:
The benefit of these questions is that it:
As you go about your planning for the next month or quarter, what can wild success look like for you around your most important goals? Best wishes, Jennifer Jennifer Britton - Potentials Realized
Check out the Weekly Planning Hack Facebook Live each Wednesday or Thursday here. Be sure to like our page to be updated each week! Author of PlanDoTrack (2019), Effective Virtual Conversations (2017) and From One to Many: Best Practices for Team and Group Coaching (2013)   Week 31 Focus – Marketing Review Focus Question: What needs a tweak with your 5 P’s? Description Last week we started to take stock of where you are around dialogue and marketing of your work. Whether you are internal, or external, we are regularly marketing ourselves. Internally we may be focused on personal branding and/or creating and positioning a business case for our work. Externally, we want to offer the best item of value to our customers or clients. When we explore the topic of marketing and program/product design, we often talk about the Marketing Mix or the 5 P’s– Product, Placement, Promotion, People, and Price. Knowing our 5 P’s and reviewing it regularly ensures that we are on target with what our customers or stakeholders want. This week, as review, note what’s worked, and what hasn’t recently in the five different areas of the 5 P’s.  Activity Use associated worksheet to note what’s worked and what hasn’t around the 5 P’s around your product or service offering. Undertake a review of your metrics. This could include numbers of subscribers, engagement, posts, views, follows, comments etc. What do you notice? What’s working around your marketing right now? Consider the business which has come in, over last six months. What sources led to it? What is in the pipeline? What has shaped this? Do an audit on your content. Consider:
Connection to the Workbook and Planner Part of doing a marketing review is reviewing metrics and trends. Take a look back at your notes. What do you notice? You may want to:
Download a one-page copy of this week's 52 Weeks of Plan, Do and Track here. Best wishes, Jennifer Read and download the initial weeks of the 52 weeks of Plan, Do and Track  Jennifer Britton - Potentials Realized
Author of PlanDoTrack (2019), Coaching Business Builder (2018), Effective Virtual Conversations (2017) and From One to Many: Best Practices for Team and Group Coaching (2013). Pick up a copy of any of her books at Amazon Book Jennifer for a coaching session to explore productivity, teamwork and business issues. Contact her by phone at (416)996-8326 Check out the new 19 Productivity Tips on-demand program. Explore this video based program at your own pace, and join Jennifer for bi-weekly calls as part of your course. Follow the #90DaysPlanDoTrack series on Instagram   Week 29 Focus – LinkedIn Focus Question: What does your LinkedIn profile portray? Story LinkedIn is an important social media vehicle especially for those who are looking at working in organizations and corporations. Many HR professionals or leaders may go to LinkedIn to check out the resources. What are the things you want to include on LinkedIn? You might consider:
Activity Review and update your Linked In profile. What does it showcase? What needs updating?
 Connection to the Workbook and Planner Use any of the content scheduling tools to plan for and track your LinkedIn focus. Download a one-page copy of this week's 52 Weeks of Plan, Do and Track here. Best wishes, Jennifer Read and download the initial weeks of the 52 weeks of Plan, Do and Track  Jennifer Britton - Potentials Realized
Author of PlanDoTrack (2019), Coaching Business Builder (2018), Effective Virtual Conversations (2017) and From One to Many: Best Practices for Team and Group Coaching (2013). Pick up a copy of any of her books at Amazon Book Jennifer for a coaching session to explore productivity, teamwork and business issues. Contact her by phone at (416)996-8326 Follow the #90DaysPlanDoTrack series on Instagram   Week 28 Focus – Creating Your Visual Story - Instagram Focus Question: What picture do you want to paint about your work and focus? Description Whether you are creating your own personal brand, or building that of your business, creating a visual story of your journey and offerings adds another important layer in communicating who you are. Instagram is currently the fastest growing social network, estimated with more than 1 Billion users. Story There is no one right way to use Instagram and an increasing number of professionals and businesses are setting up accounts. Like any social media platform, you may want to develop a strategy and/or series of posts. There are many different ways to use Instagram, including creating a series of posts to:
During 2019 I am hosting a monthly series called the 1 Biz Step a Day. You can check them out here. Activity Research Instagram. Note the hashtags which are being used in your area of focus.
Connection to the Workbook and Planner Use any of the content scheduling tools to plan for and track your Instagram focus. Download a one-page copy of this week's 52 Weeks of Plan, Do and Track here. Best wishes, Jennifer Read and download the initial weeks of the 52 weeks of Plan, Do and Track  Jennifer Britton - Potentials Realized
Author of PlanDoTrack (2019), Coaching Business Builder (2018), Effective Virtual Conversations (2017) and From One to Many: Best Practices for Team and Group Coaching (2013). Pick up a copy of any of her books at Amazon Book Jennifer for a coaching session to explore productivity, teamwork and business issues. Contact her by phone at (416)996-8326 Follow the #90DaysPlanDoTrack series on Instagram   Week 24 Focus – 9 Different Promotional Vehicles Focus Question: How do you want to get the word out? Description Whether we are representing our organization, building our personal brand, or marketing a product or service, becoming savvier with different promotional vehicles can be of importance when building a business case, communicating it or marketing a product or service. Section 3 of both the Coaching Business Builder and Plan Do Track explores 9 different promotional vehicles. Now that you have your message, what are the key ways you want to get your message out? Let’s explore the 9 Promotional Vehicles a little more in-depth. Research/Story   Activity Identify 2-4 different strategies to help you “get the word out” this quarter. Complete the following chart:  Connection to the Workbook and Planner Section 3 explores the different marketing approaches more in depth. Review these and the associated questions to gain further insight. Download a one-page copy of this week's 52 Weeks of Plan, Do and Track here. Best wishes, Jennifer Read and download the initial weeks of the 52 weeks of Plan, Do and Track  Jennifer Britton - Potentials Realized
Check out the Weekly Planning Hack Facebook Live each Wednesday or Thursday here. Be sure to like our page to be updated each week! Author of PlanDoTrack (2019), Effective Virtual Conversations (2017) and From One to Many: Best Practices for Team and Group Coaching (2013)   Week 23 Focus – What’s your message? Focus Question: What are you doing to create a message that is clear, crisp and consistent? What is important to consider? Description We have spent the last few weeks exploring different marketing approaches which will have been of interest to virtual professionals and entrepreneurs. For those that are leaders and professionals internal to an organization, a reminder that positioning your message internally, and building a business case, draws on many of the marketing principles we have been talking about. This week’s focus on “What’s your message?” is important to all virtual professionals and business owners. Being clear with your message, and its delivery is key to business success. Across the span of a week we are constantly communicating. From formal presentations to meetings with your boss, to connecting with peers, communication happens formally and informally throughout the day. This week’s focus is what’s your message? We’ll explore it in the light of making a presentation. It’s often said that you have 7 seconds to make a good first impression. What’s going to capture the attention of others with your message? Consider the following:
Activity Think about an upcoming presentation or message you need to deliver. It could the announcement of a new program or offering. Work through these questions: What’s your core message? What is it that you really want to say? Distill it down to 3 bullet points. What’s your intent? What do you want others to do as a result of the presentation? Key to creating memorable messages is that it is:
Connection to the Workbook and Planner Using the content planners and brainstorming space found towards the back of the planner can support you with your messaging. Also consider referring to some of the tips in Section 3 (Marketing and Promotion Essentials) as well. Download a one-page copy of this week's 52 Weeks of Plan, Do and Track here. Best wishes, Jennifer Read and download the initial weeks of the 52 weeks of Plan, Do and Track  Jennifer Britton - Potentials Realized
Check out the Weekly Planning Hack Facebook Live each Wednesday or Thursday here. Be sure to like our page to be updated each week! Author of PlanDoTrack (2019), Effective Virtual Conversations (2017) and From One to Many: Best Practices for Team and Group Coaching (2013) |
AuthorJennifer Britton is the blogger behind the popular Teams365 blog, a daily,blog for team leaders and members since 2014. Her latest publication is the PlanDoTrack Workbook and Planner. Pick up a copy at Amazon. Pick Up a Copy
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